It's one of those really pathetic "ruined forever!!!!!!" cries, except kind of worse since you can actually ignore it, unlike video games.
My favorites are the ones where they only use the Japanese names of the shows, like Suzumiya Haruhi no Yuutsu and Toaru Kagaku no Railgun instead of The Melancholy of Haruhi Suzumiya and A Certain Scientific Railgun respectively. (Though with the latter I can kind of excuse since they localized the series very recently, whereas the first one is just for pretentiousness since it's an "old" show.)
Just to show off who has more anime fan cred than the others, while the rest of us just rolls our eyes thinking "who gives a shit?".
My favorites are the ones where they only use the Japanese names of the shows, like Suzumiya Haruhi no Yuutsu and Toaru Kagaku no Railgun instead of The Melancholy of Haruhi Suzumiya and A Certain Scientific Railgun respectively. (Though with the latter I can kind of excuse since they localized the series very recently, whereas the first one is just for pretentiousness since it's an "old" show.)
Just to show off who has more anime fan cred than the others, while the rest of us just rolls our eyes thinking "who gives a shit?".